Your employees are struggling. Your EAP sits unused at 3–6% utilization. HeyBlu puts a real, psychology-trained Blu Bud one press away — any time, any day.
In an economy where every CFO is asking HR to cut costs — HeyBlu replaces your $25 PEPM EAP with an $8 PEPM tool your employees actually reach for. Net result: lower spend, better outcomes.
Setup in 48 hours · No IT required · No contract · Cancel anytime
The problem isn't awareness. It's friction. Nobody calls a hotline when they're anxious at midnight. They need someone to just pick up.
Rising fuel. Elevated groceries. Stagnant wages. Every CFO is telling every HR leader the same thing: “Cut costs — don't add vendors.” HeyBlu is the right answer to that pressure. It is not a new budget line. It is a cheaper, higher-performing replacementfor a line you're already paying. Most pilot companies run HeyBlu alongside their EAP for 30 days — then drop the EAP. At $8 PEPM vs. $25 PEPM average, that's an immediate budget win. You're not spending more. You're spending smarter.
“AI chatbots don't fix loneliness.
A real person does.”
A 2025 randomized controlled trial found that AI companionship increased loneliness in participants vs. human connection, which reduced it significantly.
A JMIR peer-reviewed study (February 2025) found that access to trained human emotional support — even brief, non-clinical conversations — significantly reduces acute stress response and increases help-seeking behavior.
HeyBlu Blu Buds are psychology-trained professionals — not volunteers, not bots. Not AI. Every call is human. Every time.
No RFP. No implementation project. No IT ticket. No training sessions. HR adds HeyBlu. Employees use it. That's it.
Share a link or drop it into your benefits portal. No IT ticket. No 6-week implementation. Done in 48 hours.
One tap on the app. A Blu Bud — a psychology-trained professional — picks up within 30 seconds.
No appointment. No stigma. No paperwork. Just a real conversation whenever they need it. Before a hard day. After a hard day. At 3AM.
Aggregate usage data — no PHI, ever. Month-2 retention tells you if people are coming back. That's the signal that matters.
Meet your Blu Buds — not volunteers, not bots.
Degree-holding professionals — psychology backgrounds, trained in active listening, micro-support, and emotional containment.
Philippines-based, university-educated, culturally aware. Available across US time zones. Real people who know how to listen.
High-rated Blu Buds get more calls. Low-rated get coached or removed. Quality is structurally enforced — not just promised.
The two questions every HR leader asks: “Is this HIPAA?” and “What if someone says something serious?”We've answered both. Thoroughly.
HeyBlu does not collect, store, or transmit protected health information. No clinical records. No diagnosis codes. HR and legal will not find a HIPAA liability here. We can't share what we don't have.
Blu Buds are trained to recognize when a call goes clinical or reaches crisis territory and follow a documented escalation protocol. We don't pretend to be therapy. We know our lane.
You see usage rates, session volume, and satisfaction scores — never individual employee data. What your employees say stays between them and their Blu Bud. Full stop.
HeyBlu is a mobile-first app. Employees download it, you share an access code. No SSO integration. No data sync. No security review required to get started. 48 hours, done.
The replace math is straightforward. Less cost. More utilization. Better outcomes. Cleaner compliance.
| Dimension | Your EAP | HeyBlu |
|---|---|---|
| Cost (PEPM) | $12–40/month | $5–10/month |
| Utilization rate | 3–6% | 15–25% (pilot avg) |
| PHI collection | Yes — HIPAA obligations apply | Zero. Never. |
| Access model | Phone-first (1-800 number) | Digital-first voice — press & hold |
| Time to human | Hold music + intake form | Under 30 seconds |
| Who answers | Phone counselors, scripted | Psychology-trained Blu Buds |
| Gen Z friendly | No — 79% won't call | Yes — digital-first by design |
| Setup time | 6–12 week implementation | 48 hours |
| Annual cost · 500 employees | $150,000/yr | $48,000–60,000/yr |
Assumes $25 PEPM EAP average (SHRM, 2024). HeyBlu at $8 PEPM Growth tier (200–500 employees). Larger teams qualify for $5–6 PEPM.
Adjust the sliders. See what replacing your EAP actually means in dollars.
HeyBlu pricing: $10 PEPM (50–200 staff) · $8 PEPM (200–500 staff) · $6 PEPM (500–1,000 staff) · from $5 PEPM (1,000+). EAP average: $12–40 PEPM (SHRM, 2024).
No contract. Cancel after the pilot if it doesn't work.
We'll set up HeyBlu for your team in 48 hours. You get 30 days of data — utilization, satisfaction, engagement. If your employees don't use it more than your EAP, you don't pay for month two.
Co-branded portal with your company name and logo. Access codes. Onboarding email template. Done.
Utilization rate, session volume, satisfaction scores. Aggregate only — no PHI, no individual data. HR-ready.
If utilization doesn't beat your EAP benchmark — no contract, no invoice, no awkward vendor conversation.
Free for first 30 days · No IT required · No contract · Setup in 48 hours